The theme of valorisation - in the meaning of protection and conservation of the asset combined with recovery and re-functionalisation - of the industrial heritage is a paradigmatic field for several aspects. Among the wide range of variables, a crucial role is played by time, which unavoidably imposes different forms of degradation on the asset and contributes to a dilution and broadening of historical memory in the succession of generations. The process that led in the 1970s to the reconversion of the Olivetti Argentina factory to tobacco manufacturing reveals the attention placed on the artefact as a bearer of historical, cultural, and architectural values, and tells of a virtuous management in the reconversion process of a factory that would otherwise have risked a doom of abandonment and degradation. The great construction qualities through which it was realised demonstrate a still current validity from a functional, spatial, and distributive point of view, with flexible spaces that adapt to receive new production requirements. The Argentine case differs from what happened to the Brazilian factory, turned into a shopping centre in the 1990s. The two South American examples are now an opportunity to reflect on the different approaches in the protection and conservation of industrial heritage architecture, in view of the events that are currently concerning the Olivetti complex in Scarmagno, which is now involved in an innovative project that foresees its re-industrialisation.
Una distesa di superfici piane ritmate da lunghe travi ovoidali. Olivetti Argentina, An expanse of flat surfaces rhythmised by long ovoid beams. Olivetti Argentina / Garda, Emilia; Di Mari, Giuliana. - STAMPA. - (2022), pp. 353-360. (Intervento presentato al convegno 2030 d.c. Proiezioni future per una progettazione sostenibile, Atti del Convegno Messina,2022 tenutosi a Messina, Università degli Studi di Messina, Dipartimento di Ingegneria nel 17-19 novembre 2022).
Una distesa di superfici piane ritmate da lunghe travi ovoidali. Olivetti Argentina, An expanse of flat surfaces rhythmised by long ovoid beams. Olivetti Argentina
Garda, Emilia;Di Mari, Giuliana
2022
Abstract
The theme of valorisation - in the meaning of protection and conservation of the asset combined with recovery and re-functionalisation - of the industrial heritage is a paradigmatic field for several aspects. Among the wide range of variables, a crucial role is played by time, which unavoidably imposes different forms of degradation on the asset and contributes to a dilution and broadening of historical memory in the succession of generations. The process that led in the 1970s to the reconversion of the Olivetti Argentina factory to tobacco manufacturing reveals the attention placed on the artefact as a bearer of historical, cultural, and architectural values, and tells of a virtuous management in the reconversion process of a factory that would otherwise have risked a doom of abandonment and degradation. The great construction qualities through which it was realised demonstrate a still current validity from a functional, spatial, and distributive point of view, with flexible spaces that adapt to receive new production requirements. The Argentine case differs from what happened to the Brazilian factory, turned into a shopping centre in the 1990s. The two South American examples are now an opportunity to reflect on the different approaches in the protection and conservation of industrial heritage architecture, in view of the events that are currently concerning the Olivetti complex in Scarmagno, which is now involved in an innovative project that foresees its re-industrialisation.File | Dimensione | Formato | |
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Descrizione: Giuliana di Mari, Emilia Garda, Una distesa di superfici piane ritmate da lunghe travi ovoidali. Olivetti Argentina, An expanse of flat surfaces rhythmised by long ovoid beams. Olivetti Argentina, in Alessandra Cernaro, Ornella Fiandaca, Raffaella Lione, Fabio Minutoli; 2030 d.c. Proiezioni future per una progettazione sostenibile, Atti del Convegno Messina, Università degli Studi di Messina, Dipartimento di Ingegneria, 17-19 novembre 2022, Gangemi Editore, Roma, novembre 2022, ISBN: 978-88-492-4558-5, pp. 353-360.
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https://hdl.handle.net/11583/2976350