The Emcoin project: knowing the energy contained in products for conscious consumption

The paper aims to illustrate the Emcoin project (project co-financed by the 8 x 1000 funds of the Waldensian Church, by the Polytechnic of Turin, by the Resconda and Sequs Associations) , which focuses on the development of the Emcoin (Emergy as a Coin) App, a practical and user friendly tool that, by quantifying the energy incorporated into products available on the market (under a LCA approach) and by providing an energy expendable budget to the users, aims at making consumers aware of the impact of their purchase choices, so that they can decide how - and to what extent - to contribute to the ecological transition, on the basis of each one’s individual preferences and possibilities.