Education and companies together for the environment. Educational experiences for developing the culture of waste separation and recycling of paper materials

By focusing upon two educational experiences undertaken as part of the Graphic & Virtual Design Degree Course at the Politecnico di Torino with local companies, we intend to highlight how the value of the relationship between companies and educational activities, in the design discipline, lies primarily in the development of products and services with a highly cultural connotation. This is thanks to a university methodology which, focusing particularly upon interpretation of the social and cultural context, as well as technical aspects and aspects relating to the market itself (definition of scenarios), is able to outline behaviours, solutions and principles in line with conscious and modern design, where innovation strongly correlates with the development of cultural aspects even more than technological ones. In particular, the educational activity was conducted with Amiat, Multiservice Company for Environmental Hygiene in Turin, and Comieco, National Consortium for the Recovery and Recycling of Cellulose-based Packaging.