Il patrimonio UNESCO in Piemonte e il coinvolgimento delle comunità locali

The active participation of local communities plays a central role in the management and promotion of World Heritage sites. The goal is to develop integrated strategies that support the appropriate use of heritage assets and foster community involvement in their enhancement, aiming to build a strong communicative relationship between the heritage, seen as a repository of identity, and the community that safeguards it. In this perspective, the project “Dopo l’UNESCO, agisco!”, promoted by the Piedmont Region, seeks to raise local awareness about the protection of the UNESCO site "Paesaggi vitivinicoli di Langhe, Roero e Monferrato". The initiative serves as a kind of virtual showcase in which businesses, schools, municipalities, and citizens promote activities for the preservation and enhancement of the cultural landscape. These include recovery actions, hospitality initiatives, artistic projects, and environmental clean-up efforts, all aimed at safeguarding World Heritage and preserving the memory of local traditions.