Synchro-Modality and Slow Steaming: New Business Perspectives in Freight Transportation

The logistics sector faces substantial challenges in meeting customer demands for higher service quality, speed and flexibility under conditions of continued growth in world trade and worldwide transportation movements, increasing distances and vulnerabilities of the supply chain. Additional challenges relate to the economic and environmental sustainability of logistics operations. While a lot of attention was devoted in the past decades to the operational and technical aspects, the business development phase has been put aside, causing the market failure of several projects. The paper presents the SYNCHRO-modal supply chain eco-NET (SYNCHRO-NET) project, which will demonstrate the effectiveness of slow steaming combined with synchro-modality in reducing the cost and the emissions of international supply chains and improving reliability and sustainability through the optimization of the planning process. Differently from other similar projects, SYNCHRO-NET combines operational aspects with a business perspective and represents a stakeholder-driven approach aimed at developing a close-to-market solution over the timeframe of the project.