Major Events, Big Facilities: From FM for a Football Stadium – Tools for Augmented Experiences and Fan Engagement

Let us imagine a large sports facility and an integrated system to control its maintenance (structures, facilities, furnishings, communication systems), pre-configure temporary set-ups, procurement of goods and materials, check compliance with technical regulations concerning the safety and regularity of sports and recreational events, contracts with sponsors and suppliers, and the work of technical staff. Then, let’s imagine that this mass of data is supplemented by tracking the flows of people attending events, recording their behaviour through the looks they make, the stops they make, the actions they take. This is the theme of the contribution proposed, an experimental application involving a sports facility of international importance and integrating BIM processes for design and maintenance, social and commercial information systems open to the public, marketing and usage analyses based on sensors and big data, and artificial intelligence capable of prefiguring the safest and most comfortable solutions.