Project management, briefing and territorial planning. The case of military properties disposal

The recent debate on policies for the redevelopment of state property in Italy has involved several public and private stakeholders. Attention has focused on architectural heritage capable of generating significant economic effects and on the preliminary phase of public projects, with explicit reference to the UK approach to the project planning. Focusing on a number of shortcomings in Italian legislation concerning public works and on the importance of the briefing phase, a methodological approach based on the integrated use of three techniques (SWOT Analysis, CIA and AHP) and aimed at structuring the project brief is proposed. The La Marmora Barracks of Turin is presented as a case study to show how an operational support during the briefing phase can help to define strategic guidelines for the development of projects and the enhancement of the value of architectural heritage.